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DIGITAL HEAD (MARKETING)

City Holding
| Yangon
Verified This job has been verified by the company as a real job vacancy.
20 May 2019
Recruiter active 1 week ago The recruiter at this company was last active reviewing applications.
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DIGITAL HEAD (MARKETING)
City Holding, | Yangon

DIGITAL HEAD (MARKETING)

City Holding

DIGITAL HEAD (MARKETING)

City Holding
Recruiter active 1 week ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Verified This job has been verified by the company as a real job vacancy.

Experience level

Manager

Job Function

Marketing, Media, Creative

Job Industry

Retail/Wholesale

Job Type

Full Time

Job Description

An Exciting Opportunity for ...

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights. Brainstorm new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Open To

Male/Female

Job Requirements

• Bachelor Degree / Master Degree in Marketing or a related field.
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools
• Working knowledge of ad serving tools
• Experience in setting up and optimizing Google Ad words campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Proficient in English 4 Skills

What We Can Offer

Benefits

Special Provident Fund Bonus

Highlights

  • An awesome company
  • Join a winning team
  • You can make a difference

Career Opportunities

  • Opportunities for promotion
  • Possibility for job training
  • Learn new skills and techniques