• Organize, prioritize and deliver all digital marketing initiatives• Develop and execute lead generation and acquisition strategy to support Company’s overall customer acquisition goal• Manage annual digital marketing budget and Develop & maintain a social media strategy• Develop strategy and tactical plans in collaboration to increase the adoption of digital services by intermediaries and customers • Oversee the digital content strategy, making sure messages are compelling, relevant and appropriate for digital and social customer engagement which positively impacts a customer's purchase decision
• Bachelor degree in Marketing or related field• Experience of Launching a brand across Digital and Social media• Minimum 5 years of working experience in marketing• Excellent communication skill
Competitive benefit Package
Fun working environmentPeople-oriented organisation
Developing necessary skill through our learning programs
i. Prudential plc is an Asia-led portfolio of businesses focused on structural growth markets. The business helps individuals to de-risk their lives and deal with their biggest financial concerns through life and health insurance, and retirement and asset management solutions.ii. Prudential Corporation Asia is a leading life insurer with operations spanning 13 markets in Asia, covering Cambodia, China, Hong Kong, India, Indonesia, Korea, Malaysia, Myanmar, the Philippines, Singapore, Taiwan, Thailand and Vietnam.iii. Prudential's history in Myanmar dates back to 1923 when it first established its operations in the country. In 2013, when the government re-opened the market, Prudential re-entered Myanmar with a representative office licence, the first European life insurer to do so.