Position Summary: We are looking for a Senior Digital Marketing Executive that are responsible for planning, implementing, managing and monitoring client's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.

Senior Social Media Executive Job Description

• Managing the Business accounts of all social media platforms
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Work closely with the account team for requirements and marketing campaigns on the social media
• Develop digital campaigns, social media content & traditional artwork assets for all CPS marketing and social media channels.
• Establish and manage a network of Influencers.
• Co-design with the Brand leads how to grow our social media presence across Brands, ensuring synergies with offline activation and traditional media.
• Explore and discuss alternative approaches for campaigns with the Agency, with particular focus on influencer marketing/KOLs.
• Regularly measure, analyze, and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Optimize campaigns based on the relevant social media analysis and social listening, including cross-functional crisis management in social media

• 2-3 years focused on social media / digital communications in a supervisory capacity
• Bachelor Degree, Diploma in Marketing, Social Media Studies, Business will be preferred
• Proven work experience as a senior social media executive preferred
• Hands-on experience with managing content creation in social media, use of social media listening and planning tools
• Strong analytical skills and attention to detail. Familiarity with brand communication
• Knowledge of digital trends and social media developments / Fluent in English
• Proficiency in Good Burmese and English writing/typing skills