- Execute digital & social media strategies for key brands & integrate digital activations in broader marketing plans to support key business objectives and drive trial and transactions
- Design activities that will help manage both top of the funnel with new consumers and the bottom of the funnel to drive awareness, consideration and advocacy
- Create comprehensive creative/technical briefs for respective teams
- Manage day-to-day operational aspects of digital platforms and/or project; manage campaign timelines, content deliverables and outcomes & review deliverables before passing to greater team
- Publish & engage with consumers: a) develop, adapt & post content, including “live” content such as Instagram Stories b) monitor conversations and manage responses in social platforms & other online portals
- Handle Influencer Management: identify& work with influencers to amplify campaigns
- Conduct Reporting & Analysis: identify insights from reports, compile key learnings
- Possess great understanding and oversee trend of social media and digital platforms (mobile, web, search)
- Good understanding of basic digital media principles (SEO/ SEM, paid media and analytics)
- Be able to work in a fast-paced environment with multiple projects and project teams
- Ability to work independently and own projects for several brands

- Bachelor’s Degree in a new media / marketing / business
- Digital marketing courses and qualifications are considered an asset
- Work experience: 3-4 years digital marketing or social media management ideally in a digital agency
- Deep understanding of digital ecosystem
- Excellent project management skills, excellent written and verbal communication skills, data-driven thinker, ability to work in teams and individually to drive results, comfortable working with business, IT stakeholders and senior leaders, Passion for innovation, Experienced in various tools (reporting, listening, publishing, Facebook and google advertising platforms)