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Brand Executives

DKT Myanmar
Recruiter active 1 day ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Full Time
Verified This job has been verified by the company as a real job vacancy.
1 week ago

Experience level

Experienced Non-Manager

Job Function

Marketing, Media, Creative

Min Education Level

Bachelor Degree

Job Description

DKT International invites applications for the following position for the Sales and Marketing Department in Yangon, Myanmar.

 

Position: Brand Executive

Report To: Head of Marketing

Duty Station: Yangon    

Closing Date: as soon as possible

 

About DKT Sales and Marketing Department: This team is a group of professional marketers managing the business of DKT Myanmar’s 4 Commercial Brands and Programs. DKT can provide you with exclusive social marketing experiences, primarily in consumer marketing, brand marketing, business-to-business transactions, and an overview of all of these aspects. The department consists of the following functions.

  1. Media and Communications (Creative bunch),
  2. Marketing and Field Works (The Hand-on Group),
  3. Branding (The Hearts and Brains)
  4. Sales (The Business Dealers)

These 4 groups work together as a team to drive the multimillion-dollar business of DKT here in Myanmar. We are supported by 3 nation-wide distributors to help us grow our reach. We are very excited to have young and enthusiastic minds to come and cultivate it, which is the DKT way. It’s very sure that this young and vibrant team will help you grow personally and professionally.

 

About the Job: The Brand Executive, who reports to the Head of Marketing, will be the guardian of the assigned brand in developing and implementing the brand strategies including all ATL, BTL and TTL (media, digital, point-of-sales, sales promotions, events, premium, etc.). He/She plays a critical role in developing and maintaining the brand's image and positioning in the market.

 

Duties include (but are not limited to):

  • Coordinate with the Head of Marketing to develop and plan the brand marketing strategies.
  • Manage advertising and promotional budget and activities, including ATL, BTL, TTL (media, digital, point-of-sales, sales promotion, events and premium).
  • Monitor the product life cycle of each SKU and propose new SKU if needed by coordinating with the Product Executive.
  • Conceptualize, implement, and control advertising campaigns and behavioural change campaigns for the brand through working with internal comms teams and/or various agencies for both traditional and new media.
  • Plan and execute trade marketing strategies to create a strong trade presence in the market. Take full responsibilities for planning, implementation and control of trade sales promotions and consumer promotional activities.
  • Manage for maximum visibility in the POS for all channels, wholesales, retail, pharmacy, modern trade and medical channel. 
  • Manage the social media presence of the brands to optimize consumer communications on a daily basis.
  • Manage the e-commerce business to grow the channel as well as utilize the channel as an advertising medium.
  • Continuously collect market data for competitor and market intelligence and proactively manage the market. Prepare the competitor and customer insights analysis and report it to the Head of Marketing.
  • Prepare the monthly activity report and share it with the marketing team and management team.
  • Perform other tasks assigned by the direct supervisor. 

Open To

Male/Female

Job Requirements

  • University Degree in Marketing or Business Management.
  • Minimum 3 years' experience in marketing field. Experienced in condoms, FMCG, alcohol or tobacco is a plus.
  • Good interpersonal, communication and presentation skills.
  • Digital friendliness, especially with all Microsoft Office and Google Services.
  • Need to have Sexual and Reproductive Health (SRH) knowledge.
  • Good command of Myanmar and English languages, both in writing and speaking skills.
  • Proactive, Attention to detail and Analytical thinking is required.
  • Ability to work under pressure and in a multicultural environment.
  • Strong organizational and time management skills and ability to prioritize.
  • Ability to travel if required.

 

 

 

 

 

 

 

 

 

 

 

    What We Can Offer

    Benefits

    Bonus

    Highlights

    We are on the outlook not just for talent, but also for friends and partners for the long term.

    Career Opportunities

    Learn new skills on the Job.

    About Our Company

    DKT International is a social marketing organization whose core mission is the provision of safe and affordable options for family planning and HIV prevention.

    DKT Myanmar is one of the largest private providers of contraceptives and reproductive health products and service providers in the country. We deploy social marketing strategies to increase couples' access to and use of high-quality, affordable contraception and reproductive health technology and products. You can find more of our work at www.dktinternational.org.

    Apply for this job

    OR

    Experience level

    Experienced Non-Manager

    Job Function

    Marketing, Media, Creative

    Min Education Level

    Bachelor Degree

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