As part of the KBZPay Official Accounts team, the Creative Lead’s main responsibility is the creative direction of all internal Official Accounts. Requiring proactive leadership, the Creative Lead will manage a team of content writers, content specialists and graphic designers. Having attention to detail, the person will be the visual gatekeeper of both content and design guidelines via strategic design thinking.

Reporting

• Drive KPIs of all internal Official Accounts’ growth
• Generate weekly and monthly reports for internal Official Accounts

Team Management

• Mentor and steer the creative team to build talent and generate high quality clean creative work
• Manage Official Accounts creative team’s capacity planning, workflow and workload

Strategic Design Thinking

• Stay up to date with social media trends to deliver updated content
• Align internal Official Accounts’ content guidelines and branding flow
• Come up with main creative concepts, KVs for campaigns and other engagement initiatives
• Conduct research to understand overall content creators’ market, identify opportunities and deliver value added content
• Understand different target audiences to adjust different tone of voices

• Minimum Bachelors’ degree
• Extensive experience in copywriting and content writing (5-8 years)
• Managerial experience as Content or Creative Lead (2-3 years) is preferred
• Portfolio and Resumé are both necessary for application
• Insanely creative person
• Intermediate excel skills
• Ability to multi-task and prioritize effectively
• Excellent communication skills; fluency in English and Burmese