ROLE PURPOSE

The Head of Bancassurance Products will lead the development and execution of the product strategy for Yoma Bank’s new bancassurance business, including providing the thought leadership and vision for the different product lines. The individual will be responsible for identifying current and future products & solutions opportunities through deep understanding of customer needs and (business) trends influencing consumer behaviour.

The role would be responsible for the product planning and execution throughout the Product Lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with technology, sales, marketing to support the company’s overall strategy and goals.

JOB RESPONSIBILITIES

• Define the product strategy and roadmap to support business strategy (both digital and non-digital strategy). Manage and deliver new product and innovation initiatives
• Understand competitive landscape in the market, discover market insights and identify banking/insurance customer pain points
• Collaborate with different teams and stakeholders (marketing, technology, operations, sales, digital), for launching new products. Perform commercial, competitive and financial analysis and market research
• Articulate value propositions of product initiatives. Translate business requirements into product requirement/ user stories. Ensure technology team understands the context and specifications to deliver quality product within timeline.
• Leverage customer analytics to support product development process; understand user mindset and behavior through research, data analytics and end to end testing.
• Understand, define and track product performance metric. Continue provide feedback to improve customer experience and journey
• Drives the product approval trough the bank’s product committee’ to the ‘Detailed roles & responsibilities

Education & Special Training

Essential
•    Degree holder
•    Strong analytical skills and proven ability of data-driven decision-making, ability to define and manage qualitative and quantitative research and measurement plans 
•    Strong organizational acumen – ability to thrive in a matrix environment where success depends on a high degree of cross-functional collaboration
•    Can-do attitude, willingness to learn and listen, ability to work independently, and strong drive to get things done
Desirable
•    Business management education background preferred
 

Experience

Essential
•    10 years+ experience in a marketing/technology/commercial role in banking/insurance/Fintech/ecommerce industry. 
•    Hands-on experience working with both business and technical teams
•    Experience in understanding business requirement and defining financial product specifications 
 

Languages

Essential
•    Excellent verbal and written communication skills. Ability to effectively communicate with internal and external customers  
 

*Only shortlisted candidates will be contacted for interview.*