On behalf of our Client, a farm equipment supplier. We are looking for a: Head of Marketing (Farm Equipment)  to be based at their offices in Yangon, Myanmar.

Main Duties and Responsibilities

• Supports to sales by providing strategic plan and marketing mix
• Set up short-term and long-term departmental goals and team goals
• Allocates resources to different projects and crafts quarterly and annual hiring plans
• Trains and develops marketing members by continuous learning
• Develops marketing plans and strategies to support the achievement of the overall business operations objectives
• Crafts strategies for all marketing teams including digital, advertising and communications
• Prepares and manages monthly, quarterly and annual budgets for the marketing department
• Designs branding, positioning and pricing strategies; and analyzes consumer behavior and determines customer
• Ensures our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional materials)
• Identifies opportunities to reach new market segments and expands market share
• Monitors competition (acquisitions, pricing changes, new products and features)
• Participates in the quarterly and annual planning of company objectives
• Develops a competent marketing team and supports the creative idea
• Directs and monitors employee performance appraisals
• Develops the plan and strategy for GBS products’ brand awareness
• Submits project report, marketing update report and digital marketing report to management

Job Requirements

• University Degree in any major subject plus Post graduate diploma in Sales & Marketing
• Holding an MBA or MSc. (Marketing) will be an advantage
• At least 5 years of experience as Head of Marketing in farm equipment marketing field
• Having solid knowledge of digital marketing tools such as Facebook, web analytics and Google AdWords
• Having experience in setting up and managing e-commerce, CRM software, Brand building and email marketing
• Excellent leadership, interpersonal, sociability skills and multicultural skills
• Excellent command of the English Language
• Willing to travel as business trips

All CVs will be handled with the utmost confidentiality.