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Head Of Marketing (Home Appliances)

Uniteam Global Business Services
Lanmadaw | Yangon
Verified This job has been verified by the company as a real job vacancy.
23 Dec 2020
Recruiter active 1 week ago The recruiter at this company was last active reviewing applications.
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Head Of Marketing (Home Appliances)

Uniteam Global Business Services

Head Of Marketing (Home Appliances)

Uniteam Global Business Services
Recruiter active 1 week ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Verified This job has been verified by the company as a real job vacancy.

Experience level

Manager

Job Function

Marketing, Media, Creative

Job Industry

Electronics/Electrical Equipment

Min Education Level

Master Degree

Job Type

Full Time

Job Description

An Excellent Opportunity for ...

On behalf of our Client, a farm equipment supplier. We are looking for a: Head of Marketing (Home Appliances)  to be based at their offices in Yangon, Myanmar.

Main Duties and Responsibilities

  • Performs crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Leads and conducts market research annually on competitors (acquisitions, pricing changes, new products, and features)
  • Analyses consumer behavior and determines customer personas
  • Conducts design branding, positioning, and pricing strategies
  • Identifies opportunities to reach new market segments and expands market share
  • Prepares and manages monthly, quarterly, and annual budgets for Marketing department for each business line
  • Sets KPI for the team to be monitored the marketing spending effectiveness and report on team goals
  • Develops Brand strategy and increases brand awareness in the market
  • Allocates resources to different projects and sets short-term and long-term departmental goals
  • Maintains consistent Brand messaging across all channels and touch points (external promotion materials, digital marketing campaigns, events, etc.)
  • Performs annual marketing communication plan including online and offline
  • Supports and coordinates with sales team to achieve their target
  • Develops the marketing communication plan at different channels especially e-commerce and own Retail App
  • Liaises with Supplier Branding team to maintain the consistency of the brand and vendor management
  • Participates in the quarterly and annual planning of company objectives

Open To

Male/Female

Job Requirements

Job Requirements

  • University Degree in Business Administration or University Degree with any major subjects plus Post graduate diploma in Marketing
  • Holding an MBA or MSc. (Marketing) will be an advantage
  • At least 5 years of experience as Head of Marketing or VP Marketing in home appliances marketing field
  • Having solid knowledge of digital marketing tools such as Facebook, web analytics and Google AdWords
  • Having basic knowledge of Programming or experienced in participating in Website and e-commerce app development
  • Having experience in setting up and managing e-commerce, CRM software, Brand building and email marketing
  • Excellent leadership, interpersonal, sociability skills and multicultural skills
  • Excellent command of the English Language
  • Able to work under pressure

All CVs will be handled with the utmost confidentiality.

 

What We Can Offer

Benefits

Benefits
• An attractive remuneration package
• Opportunity for career advancement

Highlights

  • An awesome company
  • Join a winning team
  • You can make a difference

Career Opportunities

  • Opportunities for promotion
  • Possibility for job training
  • Learn new skills and techniques