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Marketing Business Analyst

KBZ Bank
| Yangon
Verified This job has been verified by the company as a real job vacancy.
14 Aug 2020
Recruiter active 7 hours ago The recruiter at this company was last active reviewing applications.
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Marketing Business Analyst
KBZ Bank, | Yangon

Marketing Business Analyst

KBZ Bank

Marketing Business Analyst

KBZ Bank
Recruiter active 7 hours ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Verified This job has been verified by the company as a real job vacancy.

Experience level

Manager

Job Function

Marketing, Media, Creative

Job Industry

Banking/ Insurance/ Microfinance

Min Education Level

Bachelor Degree

Job Type

Full Time

Job Description

A Fantastic Opportunity for ...

The Marketing Business Analyst will be responsible to build the merchandising data intelligence unit of the e-commerce business, track performance across the marketing funnel, and use digital tools to optimize marketing spend and drive customer acquisition.

  • Analyze and report on marketing funnel performance – reach, impressions, visits, conversions
  • Measure ROI of online and offline advertising campaigns
  • Use the latest digital marketing tools to measure and improve performance
  • Run analysis to inform budget distribution and performance of paid campaigns
  • Conduct competitive research and analyze benchmarking data
  • Recommend website and campaign optimizations
  • Work closely with sales and marketing teams to improve effectiveness of marketing campaigns

Open To

Male/Female

Job Requirements

  • At least 2 years’ experience in business or financial analysis roles
  • Minimum Bachelors’ degree
  • Proficiency in business analysis
  • Comfortable with numerical and financial analysis
  • Familiar with digital marketing channels
  • Self-driven and entrepreneurial; able to multi-task and prioritize effectively
  • Excellent communication skills; fluent in English and Burmese

What We Can Offer

Benefits

International Standard

Highlights

International Standard

Career Opportunities

Management Potential