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Marketing Communication Manager

A Bank

Marketing Communication Manager

A Bank
Recruiter active 1 week ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Full Time
Verified This job has been verified by the company as a real job vacancy.
27 Dec 2021

Experience level


Job Function

Marketing, Media, Creative

Min Education Level

Bachelor Degree

Job Description

  • Developing, implementing, and execution programs in Marketing Communications and media strategy that assists in promotion and awareness of the brand (ATL/BTL/TTL)
  • Deliver marketing and brand communications to all relevant internal/external stakeholders and creative agencies
  • Enquire communication requirements, create a timeline/content plan and execute for GTM creatives and contents.
  • Draft and propose a creative direction in alignment with Brand strategy, Business Direction, and go-to-market plans by respective the Head of departments.
  • Propose themes, storyboards, scripts, messages, brochures, radio ads, and work with internal communications.
  • Implement frameworks, checklists, and calendar of content for action and evaluating the effectiveness of communication activities
  • Meet potential partners/media for marketing collaboration and create promotion ideas.
  • Enforce and embrace brand guidelines in trademarks, logos, and publications.
  • Identify brand-building ideas and ensure brand communication for areas of responsibility are consistent with the company and brand positioning.
  • Leverage customer insight and refine, develop brand management, track brand budget for creative development.
  • Create/enhance partner, agency relationships and attend tradeshows, conferences, and market visits as required by the business to fulfill brand requirements.

Open To


Job Requirements

  • Must have a relevant degree in Marketing Management or equivalent is required. A Master’s degree is also preferred.
  • Must have over 5 years of work experience in a management role in communications/creative background.
  • Previous working experience in an international organization is an advantage and exposure to C-level management.
  • Experience in strategic planning, result-oriented based management, and reporting.
  • Metric and ROI focused.
  • Good interpersonal skills, people management, and presentation skills.
  • Fluent in English and excellent communication skills.
  • Proficient computer skills, especially Microsoft Office applications.

What We Can Offer




Chance to join growing team

Career Opportunities


About Our Company

Ayeyarwaddy Farmers Development Bank, widely known as A bank, a public company limited was formed on December 22nd, 2014 under the 3/2014 Financial Law ratified on July 30th, 2014 by the Central Bank of Myanmar. A bank is running nationwide commercial banking operations under licenses authorized by Central Bank of Myanmar.