Markeiting Manager for F&B Franchises 

• To lead business strategies by setting direction for marketing campaigns  and communication plans.
• To operate in a rapidly transforming business environment and functions through his/her understanding of consumers' preferences, market trends and industry landscape to promote the brands and optimize its market share.
• An aspiring leader who is able to negotiate strategically, possesses strong business acumen and broad understanding of consumer, market and industry trends.

• Plan, manage, execute and monitor overall marketing, communication, branding and promotion activities.
• Enhance brand image and sales of outlets through development of effective marketing strategies.
• Organize and monitor the function of customer relationship management.
• Ensure consistency and compliance of image and branding in line with franchise requirements.
• Work closely with the management team and restaurant leadership team in monitoring the effectiveness of the marketing plan
• Develop specific marketing activities based on the established marketing policy based on the Brand or franchise requirements.
• Prepare and present a marketing budget that is in line with brand standards and overall financial budget.
• Negotiate with third party agencies, vendors and KOLs.
• Develop promotional material including marketing collateral and print copies.
• Ensure marketing materials are prepared according to the approved specification requirements.
• Ensure Internal and External Communications systems are in place and carried out professionally and according to brand requirements.
• Experience in F&B, digital marketing background with previous managerial role is preferred.