Social Media Executive (or) Digital Marketing Executive

Reports To

The Social Media Manager will report to the  Chief Operation Officer.

Job Overview

The Social Media Executive  will manage and operate the company’s social media, marketing and advertising.

Responsibilities and Duties

• Creating annual content calendar and marketing plan
• Creating and publishing original, creative content relevant to the brand
• Manage and oversee all social advertising campaigns
• Create a regular publishing schedule and promote content
• Identifying target customers
• Increasing brand awareness and customer engagement
• Responding and engaging with audience
• Converting fans into customers (outlined in marketing plan)
• Reporting on efficiency and impact of ads (engagement analysis, Facebook boosting, post insights and strategy, etc).
• Designing graphics and visuals for each post

Qualifications

Provide a bullet point list of the qualifications that are necessary for someone to fill this position.

Bullet points you may want to include are:

• Bachelor’s degree in Marketing (or related field)
• Minimum two years’ experience in social media management/marketing
• Proficient in English and Burmese
• Proficient in content writing and management
• Excellent writing and communication skills
• Experienced in Facebook management and online marketing
• In-depth knowledge of social media platforms
• Demonstrates creativity in content and visuals
• Maintains knowledge of current trends online
• Maintains technical skills
• Skilled in graphic design
• Ability to prioritize tasks
• Analytical yet creative mindset