Reports To:
The Brand Manager will report to General Manager and the principals point of contact.

Responsibilities and Duties:
• Oversee new and ongoing marketing and advertising activities
• Analyze brand positioning and consumer insights
• Manage a team of marketing people working on brand initiatives
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs
• Monitor product distribution and consumer reactions
• Manage budgets
• Devise new and innovative growth strategies
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Translate brand strategies into brand plans, brand positioning and go-to-market strategies
• Keeps up-to-date with latest consumer trends, competitor analysis and market survey to identify opportunities and challenges

• Minimum Bachelors of Science/Bachelors of Arts in Marketing or a related field
• Minimum five (5) year’s experience as brand manager/assistant brand manager
• Excellent command of the English language
• Strong analytical skills and attention to detail
• Advanced communication and interpersonal skills
• Team building and teamwork skills
• Comfortable working with numbers, metrics and spreadsheets
• Highly creative with ability to think out of the box
• Ability to work under pressure and manage multiple projects
• Ability to prioritize tasks