Conduct deep-dive research into market trends, competitor landscapes, and emerging sectors in Myanmar’s steel trading industry Perform GAP analysis on current product offerings versus market demand. Utilize statistical tools to forecast sales trends and inventory requirements. Identify and vet potential local and international partners, suppliers, and distributors. Develop comprehensive business cases for new ventures, including Cost-Benefit Analysis (CBA) and ROI projections. Negotiate high-value contracts and oversee the onboarding of new accounts. Analyze internal sales and supply chain workflows to identify bottlenecks and suggest automated or streamlined solutions Translate business requirements into technical specifications for our internal systems (ERP/CRM). Create and maintain dashboards to track Key Performance Indicators (KPIs).
Analyze, Idealize & Execute overall management of Traditional Marketing, Advertising, Activities, Public Relation, Exhibition, Events along the team members. Oversee and manage Digital Marketing trends & activities – Facebook, Viber & You Tube, etc. Overview on performance of branding & marketing of all business channels like Steel & Furniture, Steel Trading, Logistics & Metal Trading (branding awareness, positioning in market, etc.) to meet business goals. Co-operate along with Research & Development team to increase/ alternate all possibilities of market entry & products awareness in market. Supporting on marketing related activities & idea inputs on Product Development (Existing and New Products) to meet along or beyond market and trends. Market Channels Development (Existing and New Market Channels) of all business units. Managing Marketing Budget of all business units. Report to Sr Manager, Director and Executive Director.