The Senior Sales Manager will be a pivotal leader, responsible for revolutionizing our sales operations and driving exponential growth across our diverse sales teams. This role demands a dynamic, results-driven professional with a proven track record in both strategic sales leadership and operational excellence. The ideal candidate will leverage his/her expertise to significantly boost sales performance, expand our market presence, and excel in strategic sales initiatives. By fostering a culture of high-performance, collaboration, and continuous improvement, the Senior Sales Manager will ensure seamless alignment with company objectives while building strong relationships with internal stakeholders and key customers to support long-term business growth. Lead for Peak Performance Direct, coach, and motivate multiple sales teams to consistently achieve and exceed sales targets and key performance indicators, while building a culture of accountability, discipline, and continuous improvement. Execute Strategy Translate company growth objectives, product portfolio priorities, and market opportunities into clear sales strategies, action plans, and measurable targets across teams, products, and key accounts. Sales Process & Discipline Establish and enforce structured sales routines, standardized processes, and key account management practices, ensuring consistency from lead generation through closing and after-sales follow-up. Market Expansion & Business Growth Identify and aggressively develop new business opportunities in hospitals, clinics, distributors, and institutional customers to drive sustainable and scalable market growth. Performance Management & Reporting Establish measurable sales KPIs, implement effective tracking and reporting tools, provide accurate forecasts and performance reports, and take timely corrective actions when results fall short. Customer & Relationship Management Build and maintain strong, long-term relationships with key decision-makers, lead major negotiations and tenders, and ensure high levels of customer satisfaction and partnership. Market Intelligence & Insights Continuously monitor competitor activity, pricing trends, and market dynamics, providing data-driven insights to senior management and the Board of Directors.
The Business Development Manager supports the Business Development function in driving regional expansion, product portfolio growth, and commercial planning. This role plays a critical part in executing business strategies, conducting market and data analysis, coordinating with internal teams, and managing operational aspects of pricing, and demand planning. The position is ideal for a high-potential professional who can translate strategy into execution and grow into a future leadership role as the company expands regionally. Regional Expansion & New Product Development Support regional expansion initiatives by conducting market research, competitor analysis, and opportunity assessment Assist in identifying new markets, channels, and customer segments Prepare feasibility studies and business cases for new regions and new products Create new product artwork and co-operate with Trade & Regulatory team for timely launch Coordinate launch plans for new regions/ new products in collaboration with sales and operations teams Pricing, Trade Promotion & Commercial Support Support pricing strategy development based on cost structure, market positioning, and competitor analysis Assist in designing and evaluating trade promotion schemes and incentive programs Track promotion effectiveness and provide improvement recommendations Sales Data Analysis & Demand Planning Analyze sales data, market trends, and performance indicators Support demand forecasting and supply planning in coordination with sales and importation teams Prepare regular BD performance reports and dashboards for management review Marketing Design and execute marketing activities across various channels (digital, print, social media, etc.). Monitor and report on the effectiveness of marketing activities, adjusting strategies as needed. Provide marketing materials and support for sales pitches and presentations. Manage the marketing budget, ensuring effective allocation of resources for maximum impact. Cross-Functional Coordination Act as a bridge between business development, sales, finance, regulatory, importation, and sales administration teams Ensure smooth execution of BD initiatives and timely communication across departments