Develop and execute comprehensive marketing strategies to increase client acquisition, brand awareness, and clinic revenue. Oversee digital marketing channels (Facebook, Instagram, TikTok, Website) and run high-converting paid ad campaigns. Collaborate with doctors and creators to produce visually appealing, medically accurate, and trend-focused aesthetic content. Plan and execute seasonal promotional campaigns, treatment launch events, and VIP client engagement programs. Analyze key marketing metrics, track campaign ROI, and continuously optimize footfall and client retention rate. Ensure all marketing collateral and advertisements strictly comply with medical and advertising regulations. Monitor industry trends, emerging aesthetic treatments, and competitor pricing to keep the clinic’s offerings competitive and innovative. Identify, partner with, and manage relationships with beauty influencers and celebrity ambassadors. Collaborate with front-desk and clinic management teams to improve client touchpoints, follow-up strategies, and overall customer experience. Prepare and manage the annual marketing budget, ensuring effective allocation of resources across campaigns while controlling costs.
Welcome walk-in patients and provide professional consultations regarding clinic treatments and packages. Meet and exceed assigned monthly and quarterly clinic sales revenue targets. Recommend suitable aesthetic treatments, skincare products, and packages tailored to patient needs. Contact and follow up on digital marketing leads to convert inquiries into clinic appointments. Cross-sell additional services and upsell higher-value aesthetic treatment packages. Build strong, long-term relationships with patients to ensure high retention and repeat visits. Maintain accurate patient consultation records, purchase history, and follow-up schedules in the CRM. Coordinate closely with clinic doctors and dermatologists to align on recommended treatment plans. Conduct post-treatment follow-up calls or messages to check on patient recovery and satisfaction. Gather patient feedback and address sales-related concerns promptly to maintain customer satisfaction.
Accurately record daily income, expenses, accounts receivable, and accounts payable. Issue invoices, receipts, and sales vouchers for all customer transactions. Verify, approve, and process daily, weekly, and monthly operational expense payments. Perform daily reconciliations of cash-on-hand balances against bank account records. Calculate and distribute staff salaries, allowances, and bonuses on time. Systematically organize and file purchase orders, vouchers, and proof-of-payment documents. Monitor and reconcile physical inventory counts with stock movement records. Prepare and present monthly financial summary reports to the owner/manager. Handle bank deposits/withdrawals and manage mobile banking transactions securely. Ensure strict internal controls to prevent financial discrepancies and safeguard company assets.
Handle high-value clients, VIP inquiries, and complex aesthetic treatment consultations. Lead the sales team in achieving and surpassing individual and collective monthly revenue targets. Close high-ticket treatment packages, advanced anti-aging programs, and premium skincare bundles. Supervise and convert high-potential leads from digital marketing campaigns into confirmed bookings. Drive client retention strategies and maximize customer lifetime value through effective upselling. Coach, mentor, and guide junior sales staff on effective consultation techniques and closing skills. Monitor patient database records, tracking high-value customer milestones and follow-ups. Coordinate seamlessly with doctors and treatment rooms to manage client flow and appointment schedules. Handle complex customer service escalations, complaints, or feedback with professionalism and care. Prepare comprehensive daily and weekly sales performance reports and market trend insights for management.
The Customer Relationship Executive builds and maintains strong, long-lasting relationships with the company’s client base. The role serves as the primary point of contact for client inquiries, feedback, and escalation management. Daily responsibilities involve managing customer accounts to ensure high levels of satisfaction, retention, and loyalty. The position proactively engages with clients to understand their evolving needs and identify potential service enhancements. Collaboration with sales, operations, and support teams ensures seamless service delivery and prompt issue resolution. The executive conducts regular follow-up calls and account check-ins to monitor customer experience metrics. Opportunities for upselling and cross-selling relevant products or services are identified and pursued systematically. The role accurately logs all customer interactions, service requests, and feedback within the CRM database. Customer churn risks are analyzed early, and targeted retention strategies are implemented to preserve accounts. Regular reports on account performance, customer satisfaction scores, and service metrics are submitted to management.
The Business Development Executive drives revenue growth by identifying, developing, and closing new business opportunities. The role conducts market research to identify prospective clients, emerging industry trends, and potential expansion targets. Daily responsibilities include qualifying leads, initiating cold outreach, and managing a robust sales pipeline. The position prepares and delivers persuasive sales presentations, business proposals, and product demonstrations to potential clients. Collaboration with internal marketing and product teams aligns sales strategies with organizational objectives. The executive builds and maintains long-term professional relationships with key stakeholders and decision-makers. Commercial negotiations are conducted to secure favorable contract terms while maximizing profitability. The role accurately tracks all sales activities, client interactions, and deal stages within the CRM system. Industry networking events, trade shows, and business conferences are attended to expand market presence. Sales metrics and revenue forecasts are regularly analyzed and reported to senior leadership.
Create engaging text, photo, and short-video content for Facebook, Instagram, and TikTok. Set up, monitor, and optimize daily paid ad campaigns on Meta Ads Manager. Schedule and publish daily posts, stories, and promotions across all clinic channels. Monitor incoming client leads, direct messages, and comments to ensure quick responses. Design promotional banners and edit treatment videos using Canva, CapCut, or Photoshop. Assist in executing monthly promotional packages and seasonal aesthetic campaigns. Research current beauty trends, viral audio, and popular treatment topics regularly. Work with clinic doctors to film educational clips and treatment demonstrations. Collect daily campaign metrics, cost-per-lead, and post engagement data. Prepare weekly and monthly digital marketing performance reports for management.
Conduct thorough skin and facial consultations to understand client goals and medical history. Perform aesthetic procedures, including laser treatments. Design personalized aesthetic treatment plans and home-care skincare routines for clients. Ensure all procedures adhere strictly to clinical safety, hygiene, and medical ethics standards. Handle side effects, complications, or post-procedure concerns promptly and professionally. Stay updated on advanced clinical techniques, new aesthetic products, and medical equipment. Collaborate with the sales and marketing teams to ensure accurate treatment information in campaigns. Maintain detailed medical records, treatment histories, and consent forms for every client. Build strong rapport with clients to ensure long-term trust, high satisfaction, and repeat visits. Supervise and train clinic nurses and beauty therapists on clinical hygiene and pre/post-procedure care.