Enthusiastic about fashion and clothing, with a strong understanding of market trends. Collaborate with the Digital Marketing Team, Design & Creative Team to produce high-impact visual content, photos and videos for product launches. Develop and execute strategic sales plans across online and offline channels to achieve revenue targets. Provide coaching and training to the sales and marketing team members to enhance their skills and personal growth. Assist in setting monthly sales goals and working towards achieving targets. Handle customer relations, complaints and inquiries.
1. Assist the team in the development of the overall digital marketing strategy 2. Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display) 3. Manage the creation of relevant and engaging digital content for publishing onto various digital platforms 4. Manage social media marketing campaigns and maintain the company's owned brands across social platforms 5. Manage digital advertising campaigns (SEM, Display, Social, Programmatic) 6. Manage SEO campaigns (if required) 7. Set up conversion, pixel, and event tracking on the website and across various digital platforms 8. Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions 9. Analyze digital marketing analytics reports and share insights with the team to develop optimization plans 10. Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team