တိုင်ကြားမှု အောင်မြင်ပါသည်

Key Responsibilities

Leadership & Team Management

* Lead, manage, and develop the Digital Marketing Team to achieve business objectives.

* Supervise and coordinate TikTok Creators, Live Sale & Video Promoters, Online Sales Admins, and related team members.

* Build a high-performance culture through coaching, mentoring, motivation, and regular performance reviews.

* Organize team workflows, assign responsibilities, and ensure projects are delivered on time.

Digital Marketing Strategy

* Develop and execute comprehensive digital marketing strategies aligned with business goals.

* Create monthly content calendars, campaign plans, and promotional strategies.

* Increase brand awareness, customer engagement, and online sales through creative marketing initiatives.

* Ensure all marketing activities are aligned with the company’s brand identity and brand guidelines.

Content & Social Media Management

* Plan and oversee content creation across Facebook, TikTok and other digital platforms.

* Direct daily content production, shooting schedules, posting plans, and campaign execution.

* Identify trending topics, viral content opportunities, and emerging social media trends.

* Optimize content performance based on audience behavior, platform algorithms, and engagement metrics.

* Collaborate with creators, designers, photographers, and editors to maintain high-quality content standards.

Performance Marketing & Analytics

* Monitor campaign performance and optimize marketing activities based on KPIs.

* Analyze insights, audience behavior, competitors, and market trends to improve marketing effectiveness.

* Manage marketing budgets and ensure efficient allocation of campaign resources.

* Prepare Daily, Weekly, and Monthly marketing performance reports with actionable recommendations.

Business Growth

* Support sales growth through integrated marketing campaigns.

* Work closely with Sales, Operations, and Management teams to achieve company targets.

* Manage brand reputation and respond effectively to customer feedback, page issues, and social media crises.

Experience

* Minimum 2–4 years of experience in Digital Marketing, Social Media Marketing, or Brand Marketing.

* Previous experience managing a digital marketing team is highly preferred.

* Experience in Fashion, Retail, Accessories, Lifestyle

Skills & Qualifications

* Strong leadership and team management skills.

* Excellent knowledge of Facebook, TikTok, Instagram, and other social media platforms.

* Solid understanding of TikTok algorithms, Facebook reach, audience engagement, and content optimization.

* Strong content planning, branding, storytelling, and campaign management skills.

* Creative mindset with the ability to generate innovative marketing ideas.

* Experience in trend research, competitor analysis, and market analysis.

* Good understanding of Meta Ads Manager and Boost Ads.

* Ability to analyze marketing data and make data-driven decisions.

* Excellent project management, multitasking, and time management skills.

* Strong communication, presentation, and interpersonal skills.

* Ability to work under pressure and meet deadlines.

* Strong problem-solving and decision-making abilities.

Technical Skills

* Proficiency in Canva, CapCut, Adobe Photoshop, Adobe Premiere Pro, or similar creative tools.

* Experience with content production, short-form videos, livestream marketing, and copywriting.

* Familiarity with Google Workspace, Microsoft Office, and reporting tools.