Zettatech is a leading technology solutions provider specializing in Software Development, ERP Solutions, and Cloud Services. We deliver innovative digital solutions to help businesses transform and grow.

We are looking for a creative, analytical, and motivated Digital Marketing Executive to join our team. You will be responsible for planning, executing, and optimizing digital marketing activities to strengthen our online presence and support business growth.

Key Responsibilities

1. Social Media Management

• Create, schedule, and manage posts across Facebook, LinkedIn, Instagram, and other platforms.

• Engage with audiences and respond to queries or comments.

• Monitor page insights and prepare monthly performance reports.

2. Content Creation

• Develop engaging content: captions, ads, blog posts, newsletters, and product highlights.

• Coordinate with designers for visuals, banners, videos, and promotional materials.

3. Digital Advertising

• Plan and manage online ad campaigns (Facebook Ads, Google Ads, YouTube Ads).

• Monitor campaign performance, optimize targeting, and manage budgets efficiently.

4. SEO & Website Optimization

• Support SEO activities including keyword research, content updates, and analytics tracking.

• Coordinate website updates with developers.

5. Marketing Analytics

• Track and report performance metrics using tools like Meta Business Suite, Google Analytics, and others.

• Analyze results and recommend improvements for better ROI.

6. Brand Awareness & Campaign Support

• Support promotional campaigns, product launches, and online events/webinars.

• Ensure consistent branding across all digital channels.

7. Email & CRM Marketing

• Create and send email campaigns/newsletters.

• Maintain customer and lead databases.

Qualifications & Requirements

Education

• Bachelor’s degree in Marketing, Business, IT, or related field.

Experience

• Experience in digital marketing is an advantage but not required.

• Training will be provided.

Skills

• Strong understanding of social media trends and online marketing concepts.

• Creative mindset with good writing skills for captions and content.

• Basic knowledge of Facebook Ads, Google Ads, or SEO is a plus.

• Ability to analyze data and present insights.

• Good communication and teamwork skills.

• Basic design skills (Canva/Photoshop) are a plus.

Attributes

• Eager to learn new tools and platforms.

• Proactive, responsible, and able to meet deadlines.

• Creative problem-solver with attention to detail.

• Adaptable and able to work in a fast-paced environment.