Brand Manager

YKKO

တာမွေ | ရန်ကုန်တိုင်း

1 ဦး

ရန်ကုန်တိုင်း

ဒီနေရာမှာ လျှောက်ပါ

ကုမ္ပဏီ အချက်အလက်များ ဤကုမ္ပဏီမှအလုပ်များ 8

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Brand Manager

YKKO, တာမွေ | ရန်ကုန်တိုင်း

ဒီနေရာမှာ လျှောက်ပါ

Brand Manager

YKKO

ရန်ကုန်တိုင်း

ဒီနေရာမှာ လျှောက်ပါ

Brand Manager

YKKO

Myanmar - ရန်ကုန်တိုင်း

တာမွေ | ရန်ကုန်တိုင်း

1 ဦး

23 Oct 2025

ဒီနေရာမှာ လျှောက်ပါ

လုပ်သက်အဆင့်

Manager

အလုပ်အမျိုးအစား

Marketing, Media, Creative

အလုပ်၏လုပ်ငန်းအမျိုးအစား

အစားအသောက်/စားသောက်ဆိုင်ဝန်ဆောင်မှု

အနိမ့်ဆုံး ပညာအရည်အချင်း

Bachelor Degree

အလုပ်ချိန်အမျိုးအစား

Full Time

လုပ်ဆောင်ရမည့်တာဝန်များ

A Good Opportunity for ..

Develop and execute annual brand plans that align with the company’s long-term marketing vision.
Define brand architecture, identity systems, and communication tone.
Monitor and evaluate brand health metrics (awareness, preference, relevance, equity).
Conduct market and consumer research to identify insights, trends, and opportunities.
Collaborate with Innovation Lab (Food), Operations, and other marketing function teams on brand related initiatives.
Identify strategic brand partnerships and drive those initiatives to secure strong brand presence in the market.
Lead integrated marketing campaigns from concept to execution.
Brief and collaborate with the cross-functional team as required for campaign development.
Coordinate with Sales & Marketing Team for campaign rollout, promotions, and store activation.
Ensure consistent brand storytelling across all touchpoints — ATL, digital, in-store, PR, and partnerships.
Evaluate post-campaign performance and recommend improvements.
Maintain and update Brand Guidelines and ensure adherence across all materials and channels.
Review creative and communication materials to ensure brand consistency and quality.
Provide brand direction to franchise marketing activities (dotted-line collaboration).
Ensuring Effective use of media buying budget allocated for digital and ATL media usage.
Build good relationships with digital & ATL vendors/agencies, KOLs & partners to ensure smooth coordination and execution.
Understand business needs and budget allocation to identify the most efficient channels within digital & ATL.
Align and execute with partnered app for the loyalty program & drive acquisition & usage for the app.
Creative Team – to ensure campaigns visually and emotionally align with brand positioning.
Sales & Activation Team – to ensure promotions and local marketing align with brand direction.
Corporate Sales & Comms Manager – for brand messaging in corporate and PR communications.
Operations Team – for in-store experience and customer journey consistency.
Innovation Lab & Business Development Team – for a creation of relevant menu & restaurant expansion plan that is aligned with business/consumers’ needs
Manage brand budget allocations, ensuring ROI and efficient use of resources.
Track and report on brand performance and campaign outcomes to Head of Marketing.
Collaborate on strategic planning and ensure all campaigns align with internal methodologies and performance drivers including awareness, trial, loyalty, and advocacy.
Act as the brand custodian across all departments and external partners.

ဘယ်သူ့အတွက်လဲ

Male/Female

လိုအပ်သောအရည်အချင်း

Bachelor’s Degree in Marketing, Communications, Business, or related field; MBA preferred.
4–6 years of experience in brand marketing, with agency-side background (strategic planner or account lead) highly valued.
Strong exposure to F&B, QSR, or FMCG industry is preferred.
Proven success in managing full-cycle brand campaigns and consumer-facing communications.
Deep understanding of brand building and campaign planning frameworks.
Strong analytical and creative skills with a passion for consumer behavior.
Excellent stakeholder management and project leadership capabilities.
Collaborative, curious, and passionate about building meaningful, insight-driven brands.

ကျွန်တော့်တို့ ဘာတွေကမ်းလှမ်းနိုင်သလဲ

အက်ိဳးအျမတ္

OFF Day - Sat, Sun & Gazette Holidays ,
Office Time - 8:30 AM to 4:30 PM ,
Allowance - Ferry Provide

ထူးခြားချက်များ