MMR
English
Vice President ( CRM Manager)
လုပ္သက္အဆင့္
အလုပ္အမ်ိဳးအစား
Job Industry
အနိမ့္ဆံုး ပညာအရည္အခ်င္း
Job Type
လုပ္ေဆာင္ရမည့္တာ၀န္မ်ား
An Excellent Opportunity for ...
Duties and Responsibilities
– Develop and manage all CRM strategies by creation of models against lifetime value, customer retention as well as loyalty and advocacy programs.– Collaborate with internal and/or external stakeholders in effective usage of all CRM management tools– Spearhead continuous improvement of CRM communication channels and programs– Formulate strategies using the analysed data generated from the weekly/monthly/annual departmental calendars and conduct continuous and consistent testing, learning, and optimization in order to maximize consumers’ lifetime value.– Spearhead content and template development as well as targeting personalisation activities– Developing testing strategies for all aspects of the CRM to ensure the most effective approach for the Bank and its products.
Open To
လိုအပ္ေသာအရည္အခ်င္း
Requirements
– Bachelor’s degree in Business Management, Marketing or other relevant academic backgrounds– Have at least 5 years of working experience in related field (Experience in the Retail/FMCG industry and Regional exposure is preferable!)– Good understanding of data analytics, from analyzing trends, growth areas, and survey analytics– Can work under pressure and meet deadlines– Good interpersonal skill, presentation skill, negotiation and communication skill– Computer literate & proficient in English (Written and Verbal)– Myanmar Nationality Only
What We Can Offer
အက်ိဳးအျမတ္
ထူးျခားခ်က္မ်ား
အခြင့္အလမ္းမ်ား
More Similar Jobs
Vice President - Brand InchargeJT1_100_JF_Exp_Loc
Digital Account ManagerJF_Exp
Marketing ManagerJF_Exp
Account Manager (Client Services)JF_Exp
Strategic Insights Manager (Outsourced)JF_Exp
Manager, Brand ManagementJF_Exp
General Manager (Marketing)JF_Exp
Service Development ManagerJF_Exp
Sales & Marketing ManagerJF_Exp
Creative Manager ( Marketing )JF_Exp
Chief Marketing OfficerJF_Exp
Digital Marketing Manager / SEOJF_Exp
Share with a Friend