MMR
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Trade Marketing Executive
လုပ္သက္အဆင့္
အလုပ္အမ်ိဳးအစား
Job Industry
အနိမ့္ဆံုး ပညာအရည္အခ်င္း
Job Type
လုပ္ေဆာင္ရမည့္တာ၀န္မ်ား
A Fantastic Opportunity for ...
The Trade Marketing Executive will be responsible for developing and executing strategies to enhance the brand image of the company and drive sales through effective merchandising. This individual will work closely with and report to Brand & Merchandising Manager as well as cross-functional teams including marketing, product development, and sales to ensure the brand message is effectively communicated to customers through all channels.
The Brand and Merchandising Executive will work closely with the Sales, Merchant and Agent teams to understand the requirements of the market, and then with Marketing to develop marketing solutions for brand visibility, POS and in-market activation challenges. This role is expected to drive best-in-class branding and POS for KBZPay/KBZ Bank, to make the brand stand out from the competition – for the merchants, and for the customers.
Develop and execute brand strategies that align with the company's overall objectives
Conduct market research to identify consumer trends and preferences, and use this information to guide product development and marketing initiatives
Develop and maintain brand guidelines and ensure that all marketing materials and product packaging adhere to these guidelines
Work closely with senior marketing business partners and product development teams to ensure that new products are aligned with the company's brand identity and meet customer needs
Collaborate with sales teams to develop effective merchandising strategies that maximise sales and enhance the customer experience
Monitor market trends and competitor activity to identify opportunities and challenges, and adjust strategies as needed
Manage budgets for brand and merchandising initiatives, and ensure that all spending is aligned with the company's financial objectives
Build and maintain relationships with key stakeholders, including vendors, partners, and industry influencers
Track and report on key performance metrics to evaluate the effectiveness of brand and merchandising initiatives
Open To
လိုအပ္ေသာအရည္အခ်င္း
What We Can Offer
အက်ိဳးအျမတ္
ထူးျခားခ်က္မ်ား
အခြင့္အလမ္းမ်ား
What is your expected salary?
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