တိုင်ကြားမှု အောင်မြင်ပါသည်

Responsibilities:

• Develop and plan marketing strategies of the assigned brands.
• Plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sales marketing etc.
• Create, direct and monitor product launch thematic advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
• Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials.
• Plan, monitor and review on the marketing budget.
• Plan and execute new product launches.
• Conceptualize and initiate digital and social media campaigns through working with various digital agencies.
• Responsible for planning and delivering innovative content across all social media platforms.
• Responsible for content creation including design and copy writing for digital ads and related marketing collaterals.
• Measure and report performance of all digital marketing campaigns.
• Manage the ecommerce business by planning and executing online campaigns and promotions.
• Monitor competitor's activities through print, TVC advertisements and data analysis, as well as current market performance and trends.

• University degree in Medical Related / Marketing / Business Administration
• Min. 3years' experience in a marketing or brand management role.
• Experience in healthcare FMCG industry would be an advantage.
• Possess strong communication skills in English
• Analytical minded, effective communication and interpersonal skills
• Hardworking with initiative and able to work under pressure to meet deadlines.