An Exciting Opportunity for ...
Key Responsibilities
* Branding : Explore and develop logo concepts and variations aligned with brand direction.
* Create and maintain a branding guide (colors, typography, logo usage, visual identity rules).
* Design product mockups and apply logos/branding to apparel, accessories, and packaging.
* Prepare print-ready logo placements for production (tags, labels, embroidery, packaging).
* Collaborate with the product and procurement team during new product launches and seasonal collections.
* Ensure design consistency across all products and collections.
* Content Design : Design day to day social media visuals, eye-catching graphics, reels covers, product posts, stories, and ads for TikTok, Instagram, and Facebook.
* Create visuals that align with brand identity and campaign goals.
* Support influencer campaigns and promotional content with creative assets.
* Collaboration : Work closely with the Social Media Executive to match visuals with trending formats.
* Support marketing campaigns, product launches, and sales promotions.
* Prepare templates and design kits for faster content creation.
Requirements
* Proven experience in graphic/product design (fashion, lifestyle, or activewear a plus, portfolio required)
* Strong skills in Adobe Creative Suite (Illustrator, Photoshop, InDesign) or similar tools.
* Ability to design both creative concepts and production-ready assets.
* Strong understanding of branding, typography, and visual identity.
* Experience with product mockups and preparing files for print/production.
* Detail-oriented, with ability to balance creative exploration and practical execution.
* Strong skills in Adobe Photoshop, Illustrator, Canva, or similar tools.
* Knowledge of TikTok/Instagram design trends.
* Ability to create both static, mock up and motion graphics.
* Creative thinker with attention to detail.
* Passion for activewear, fashion, and lifestyle is a plus.