Strategic Planning Develop and execute marketing plans aligned with company objectives. Conduct market research to identify new business opportunities and consumer preferences. Define and manage the marketing budget effectively. Create brand positioning and go-to-market strategies. Branding & Communication Maintain brand consistency across all marketing materials and channels. Oversee the creation of promotional materials, including brochures, advertisements, and digital content. Manage corporate communications, PR activities, and media relations. Campaign Management Plan and execute marketing campaigns across multiple channels (digital, print, events). Track campaign results and prepare performance reports. Coordinate with sales teams to generate leads and drive conversions. Market Analysis & Reporting Analyze competitor strategies, market trends, and customer feedback. Prepare periodic reports on marketing performance and ROI. Provide insights for new product development and positioning. Team Leadership Supervise and mentor marketing team members. Foster collaboration between design, sales, and external partners. Ensure deadlines and quality standards are met across all marketing activities.