Plan and execute digital marketing campaigns across various channels including social media, email, search engines, and display advertising. Manage and update company website (CMS) to ensure content is current and SEO optimized. Monitor and analyze performance metrics (e.g. traffic, engagement, conversions) and report ROI. Create and manage content calendars for social media, blog posts, email campaigns, and digital ads. Collaborate with designers, writers, and other team members to create compelling content. Optimize paid advertising campaigns through platforms such as Facebook Ads, Instagram, Tiktok, etc. Conduct keyword research and implement SEO best practices to increase organic visibility. Stay up-to-date with the latest digital trends, tools, and technologies. Manage CRM tools and lead nurturing workflows. Assist with the development and implementation of influencer or affiliate marketing strategies.
Must be understood travel & tour industry and be able to set strategy & sale targets Must be developed sales & marketing target plans Responding email and phone enquiries ( Tour package sale, Ticketing sales and B2B sale) Manage daily sales calls & responsible for corporate sales Undertake diligent market research to stay updated with industry trends and generate prospective leads. Promote the company’s brand and introduce our services to the market by professionally Maintain relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities. Effectively communicate and sell present products and services to existing customers and potential customers Achieve quarterly & yealy sales target and Organize promotional activities Resolve customer complaints quickly and efficiently with great attention to detail
Human Resource Management: • Recruitment & Onboarding: • Manage end-to-end recruitment for various roles within the company, including advertising, shortlisting, interviewing, and hiring. • Develop and implement effective onboarding programs to integrate new employees into the company smoothly. • Employee Relations: • Foster a positive work environment, promoting employee engagement, satisfaction, and retention. • Address employee concerns, complaints, and conflicts, providing support and guidance to ensure resolution. • Performance Management: • Oversee performance appraisal systems, ensuring that employees are evaluated fairly and consistently. • Develop and implement programs to support employee development and training to enhance skills and performance. • Compensation & Benefits: • Oversee payroll processing, ensuring accuracy and timeliness. • Manage employee benefits programs, including health insurance, bonuses, and other perks. • Conduct salary benchmarking and assist in compensation structuring to maintain competitive and fair compensation policies. 2. HR Policies & Compliance: • Develop and implement HR policies and procedures, ensuring compliance with local labor laws and company regulations. • Ensure all HR practices align with industry best practices and are consistent with the company’s values and culture. • Stay updated with changes in labor laws and regulations to ensure ongoing compliance and avoid legal risks. 3. Administration & Office Management: • Oversee day-to-day office operations, ensuring that administrative systems are running smoothly and efficiently. • Manage office supplies, equipment, and facilities, ensuring a well-organized and functional work environment. • Coordinate with external vendors for office services such as cleaning, maintenance, and technology. • Handle travel arrangements and accommodations for senior management and staff when required. • Supervise general administrative tasks, including correspondence, scheduling, and event planning. 4. Training & Development: • Identify training needs and organize internal or external training programs to develop employees’ skills. • Manage and track employee training and certification records. • Create and promote a culture of continuous learning and professional growth within the organization. 5. Employee Health & Safety: • Ensure the workplace complies with health and safety regulations. • Promote employee well-being and wellness programs. • Organize health and safety training and ensure the company’s emergency procedures are up to date. 6. Reporting & Analytics: • Prepare and present HR-related reports to senior management, including turnover rates, employee satisfaction surveys, training progress, and compliance audits. • Analyze HR metrics and provide insights to improve HR practices, processes, and employee engagement. 7. Strategic HR Planning: • Contribute to the development of HR strategies that align with the company’s goals and objectives. • Work closely with senior management to forecast staffing requirements and assist in workforce planning to meet business needs. • Develop succession planning strategies and talent management initiatives to ensure the company is prepared for future growth. 8. Employee Engagement & Company Culture: • Promote a positive organizational culture aligned with company values. • Organize team-building activities, company events, and employee recognition programs to foster employee engagement. • Work with leadership to create initiatives that improve job satisfaction and foster collaboration across departments.