We are seeking a creative and analytical Digital Marketing Executive to manage and execute online marketing strategies across multiple platforms. The ideal candidate will be responsible for driving online traffic, increasing user engagement, and enhancing brand visibility through data-driven campaigns, creative content, and effective collaboration with both internal and external teams. Key Responsibilities: Strategy & Campaign Management Develop and implement strategies to drive online traffic and increase user engagement. Plan, launch, and optimize digital campaigns across Facebook Ads, Google Ads, TikTok Ads, and email marketing platforms. Content Creation Design and create content including graphics, videos, and marketing materials tailored for social media platforms. Develop content strategies to effectively engage with potential users, influencers, and key opinion leaders (KOLs). Data Analysis & Reporting Monitor, analyze, and report campaign performance to identify insights and improvement opportunities. Utilize analytics tools (e.g., Google Analytics, Meta Insights, etc.) to track KPIs and ROI. Collaboration Work closely with internal departments and external partners (agencies, media, influencers) to execute marketing plans. Market Research Conduct market research and competitive analysis to refine and improve digital strategies. Trends & Innovation Stay up-to-date with the latest digital marketing trends, tools, and best practices.