MMR
Myanmar
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The function of hair/ nails/ beauty in Myanmar is to assist people with their aesthetic upkeep using various products, methods and techniques. The healthcare/ beauty/ care industry is a very large one, and there is a need for professionals in every location, from small villages to larger cities such as Yangon and Mandalay. Hair salons, and nail salons may be located in streets, malls and hotels. There is an especially high demand in hospitality and tourism as many holiday makers like to pamper themselves. On a daily basis, a beauty professional may be giving manicures, pedicures, waxing, or massages. A hairdresser may be trimming, cutting, or colouring hair. The most essential thing is for a beauty professional to listen to the customers needs and adhere accordingly as people can be very particular about their appearance. That is why a good beauty professional will be well trained in different methods, use non harmful products and keeps a clean and hygienic environment. They will also be abreast in and current trends and methods.
Myanmar is in a period of rapid change, and due to the economic growth individuals have a higher disposable income. Hair and beauty covers the whole spectrum of budgets, and for more qualified professionals the career can be quite lucrative. To enter into the industry some formal training is required, but that is mainly on the job. A hair/ beauty nails professional may start in a small salon, and after gaining some experience could move to a hotel, or eventually open up their own business. The job also has time and locational flexibility meaning that travel is always possible. Whilst there are certain marketing aspects to the industry, it is mostly based on word of mouth and loyalty. Hair and nails need constant upkeep, and customers are likely to be loyal to their beautician/ hairdresser, meaning that when they change jobs the clients will often follow.
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