We are seeking a highly motivated and creative Digital Marketing Executive to join our eCommerce Team. You will be responsible for executing digital marketing campaigns across various platforms, optimizing content, analyzing performance metrics, and supporting lead generation and brand awareness initiatives.

• Plan and execute all digital marketing, including SEO/SEM, email, social media, and display advertising campaigns
• Maintain and update the company website and optimize content for SEO
• Create engaging content for the company’s social media platforms
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on insights
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and touchpoints
• Manage and improve the company's online reputation
• Stay up-to-date with the latest digital marketing trends and best practices
• Digital Marketing Monthly Report
• Executive Summary
• Website Analytics (via Google Analytics or similar)
• SEO Performance
• Social Media Performance
•  Paid Advertising (Google/Facebook Ads)
• Email Marketing
• Leads & Conversions
• Recommendations & Action Plan
• Tools Used
• Challenges & Solutions
• Next Month’s Plan

Deploma / Bachelor’s degree.

•     Proven experience in digital marketing with a strong understanding of SEO, SEM, PPC, and content marketing.
•     Expertise in web analytics tools (Google Analytics, SEMrush, etc.), social media platforms, and email marketing tools.
•     Experience with B2C social media, Google Ads, Meta Ads, TikTok Ads, Email Marketing, and SEO/SEM
•     Working knowledge of ad serving tools (e.g., DART, Atlas)
•     Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
•     Strong analytical skills with the ability to interpret data and drive insights for continuous improvement.
•     Excellent communication and leadership skills, with a focus on teamwork and collaboration.