Sales & Business Development

• Develop and execute sales strategies for commercial trucks and buses in line with company objectives.
• Achieve monthly, quarterly, and annual sales targets (unit sales, revenue, and margin).
• Identify and develop new business opportunities with fleet customers, logistics companies, construction firms, government projects, and transport operators.
• Manage key accounts and maintain long-term relationships with corporate and institutional clients.
• Lead tender participation, quotation preparation, pricing negotiation, and contract closure.

Team Management

• Lead, coach, and manage the commercial vehicle sales team.
• Set individual KPIs, monitor performance, and conduct regular performance reviews.
• Provide product, sales technique, and market training to the sales team.
• Ensure discipline, motivation, and professional conduct within the team.

Dealer & Channel Management

• Support and manage dealer sales performance for trucks and buses.
• Coordinate with dealers on stock planning, test drives, demos, and customer visits.
• Monitor dealer pipeline, retail activities, and conversion rates.
• Resolve dealer and customer issues related to sales, delivery, and documentation.

Market & Product Management

• Monitor market trends, competitor activities, pricing, and promotions.
• Provide market feedback to management on product demand, specifications, and customer preferences.
• Coordinate with marketing for campaigns, roadshows, exhibitions, and product launches.
• Support product positioning and value proposition for different customer segments.

Cross-Functional Coordination

• Work closely with aftersales, finance, leasing, and operations teams to ensure smooth order fulfillment and customer satisfaction.
• Coordinate vehicle availability, delivery schedules, and registration processes.
• Support credit, leasing, and financing solutions for customers where applicable.

Reporting & Compliance

• Prepare regular sales reports, forecasts, and pipeline updates.
• Ensure compliance with company policies, pricing guidelines, and ethical standards.
• Maintain accurate customer data and CRM records.

• Bachelor’s degree in Business Administration, Marketing, Engineering, or related field.
• MBA or professional sales certification is an advantage.
• Minimum 5–8 years of experience in automotive sales, preferably in commercial trucks and buses.
• Proven experience in fleet sales, B2B sales, or institutional sales.
• At least 2–3 years in a sales leadership or managerial role.
• Frequent travel within assigned territories.
• Strong leadership and people management skills.
• Excellent negotiation, presentation, and closing skills.
• Deep understanding of commercial vehicle products and applications.
• Strong network within fleet, logistics, construction, or transport industries.
• Analytical skills for sales forecasting and performance tracking.
• Proficient in MS Office and CRM systems.
• Growth of fleet and key account sales.
• Sales team performance and productivity.
• Dealer performance and market coverage.
• Customer satisfaction and retention rate.
• Flexible working hours based on business and customer requirements.