Develop and execute comprehensive digital marketing and branding strategies across social media, search, display, and influencer channels for Consumer Electronic (CE) Brands. Oversee performance marketing, manage ad spend budgets, and optimize campaigns for ROAS, engagement and conversion. Good idea & Creative thinking. Measuring and reporting on the performance of all digital marketing and branding campaigns to product launch, reinforce awareness and initiatives. Assist in Managing internal creative team, Digital Marketing and Branding to deliver the projects on time. Collaborate with internal cross functional departments (Commercial Sales and related departments) for creating activation and campaigns and develop branding materials, provide strategic recommendations based on the specific requirements of each project.
Create Posters, flyers, banners, brochures and other marketing related POSM materials. Support the Branding Team in preparing creative contents for Facebook, TikTok and other social media platforms of Company Page . Edit and retouch photos for social media and promotional purposes. Create basic short videos, reels and other digital contents. Follow the company’s brand guidelines, design standards and instructions from Management Team. Keep up with basic designs and social media trends and develop new creative ideas. Work closely with the Branding Team, Sales and other relevant teams to complete design tasks on time. Learn and improve graphic design skills through daily tasks, feedback and guidance from management. Assist with other relevant creative, marketing or operational tasks when necessary, based on the needs of the company.