Job Purpose:

Lead the product strategy, development, and performance of broadband offerings across Wireless, Fiber, BYOD, and devices. This role ensures competitive product positioning, seamless customer experience, and revenue growth through effective product lifecycle management, go-to-market execution, and payment partner onboarding. The position requires close collaboration with cross-functional teams to deliver high-quality products that meet market needs and achieve business objectives.

Principal Accountabilities:

• Lead strategy and execution for Broadband products, including Wireless, Fixed Line, Devices, and related services.
• Manage end-to-end product lifecycle from concept, design, pricing, and competitive analysis through launch and continuous updates.
• Define and deliver go-to-market plans for new products, features, and commercial updates.
• Develop business cases, product strategy documents, and ROI models to support decision-making.
• Prepare and maintain Product Requirement Documents (PRDs) with clear business and technical requirements.
• Drive product performance metrics including acquisition, retention, ARPU growth, churn reduction, and revenue targets.
• Collaborate with Engineering, Marketing, Sales, Operations, Technology, and Support to ensure successful product launches.
• Balance priorities and resources across functions to deliver business outcomes.
• Monitor KPIs, customer insights, and usage patterns to refine product roadmap.
• Conduct market research and competitor benchmarking to guide product positioning.
• Anticipate industry shifts and emerging technologies to ensure portfolio competitiveness.
• Identify, evaluate, and manage strategic partnerships to expand service offerings and create growth opportunities.
• Assess economic and strategic impacts of partnerships to ensure alignment with business goals.
• Research and test emerging technologies (including IoT, digital platforms) through proof-of-concepts.
• Work with IT, Finance, and other stakeholders to align on execution priorities and secure organizational buy-in.
• Ensure compliance with company policies, financial controls, and regulatory guidelines in product activities.
• Contribute to development of sales tools, collateral, and product training for internal teams and partners.
• Represent Broadband products in governance forums, business reviews, and external discussions.
• Deliver on agreed financial and commercial targets for the Broadband product portfolio.

Education

• Bachelor’s degree in Business, Marketing, Technology, or related field (MBA preferred).

Experience

• 6–10 years of experience in Product Management, with strong exposure to Telecom or Broadband domain.
• Proven track record in product strategy, go-to-market execution, and revenue delivery.
• Strong analytical, commercial, and stakeholder management skills.
• Knowledge of payment ecosystems and digital platforms is an advantage.