Job Descriptions

1. Marketing Communications Strategy: Develop and implement integrated marketing communications plans that align with Concordia's brand and business goals, including digital, print, and broadcast media.                                                                                        2. Content Creation and Management: ​Oversee the creation and management of high-quality content for various channels, including website, social media, email, and print, ensuring consistency in brand voice and messaging.                                                                              3. Media Relations and Public Relations: Build and maintain relationships with media outlets and industry influencers. Develop and distribute press releases, manage media inquiries, and coordinate interviews.                                                                                                  4. Campaign Management: Plan and execute marketing campaigns, including product launches, promotional events, and advertising. Monitor and analyze campaign performance to optimize results.          5. Brand Management: Ensure brand consistency across all communication materials and platforms. Monitor and protect the brand's image and reputation.                                                                  6. Internal Communications: Develop internal communication strategies to keep employees informed and engaged. Coordinate with HR and other departments to communicate key messages and initiatives.                                                                                                    7. Market Research and Analysis: Conduct market research to understand target audiences, market trends, and competitor activities. Use insights to inform communication strategies and content development.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or related field (MBA preferred)

• 5+ years of experience in marketing communications or brand management

• Strong project management and team leadership skills

• Excellent written and verbal communication

• Proficiency in marketing software (CRM, analytics tools, CMS)

• Ability to interpret data and adjust strategies accordingly

• Creative mindset with a sharp eye for detail and brand aesthetics