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Recruiter active 1 day ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Full Time
Verified This job has been verified by the company as a real job vacancy.
15 Jul 2020

Experience level

Manager

Job Function

Marketing, Media, Creative

Min Education Level

Diploma

Job Description

  • Lottery Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
  • Planning and execution of all communications and media actions on all channels, including online and social media.
  • Assisting with product development, pricing and new product launches as well as developing new business opportunities.
  • Creating and managing promotional collateral to establish and maintain product branding
  • Managing the budget for advertising and promotional items.
  • Manage digital platform through high quality briefing and execute digital campaigns .
  • Competitor and customer insights analysis
  • Analysis of sales forecasts and relevant financials and reporting on product sales
  • Generates strong Consumer Insights that fuel the development of effective Brand building initiatives
  • Leads the Brand’s planning process successfully throughout the organisation
  • Familiar with and understands the concepts of Brand Essence, Brand Idea, and Communication Objectives
  • Measures effectiveness and ROI of communication
  • Differentiates between creative ideas and ideas that can improve business results.

Open To

Male/Female

Job Requirements

  • Any Graduate with Diploma in  Marketing and  more prefered MBA .
  • Min 5 years’ relevant experience in Marketing (preferably FMCGs), with last role on Brand Management level
  • Knowledge and skills in Brand Management
  • Skills in brand positioning and consumer segmentation
  • Negotiation skills and experience in managing Marketing budgets
  • Bachelor’s degree holder and other relevant qualification will be highly preferred
  • Strong innovative idea and project management.

What We Can Offer

Benefits

- Overtime payments
- Rewards for over performance

Highlights

Working Hours : 9:00 AM to 6:00 PM
Off Day : Sunday & Public Holidays

Career Opportunities

Learn new skills on the job

About Our Company

Star Moe Yan Group was organized in 2015 by 8 businesses. Moe Yan Shwe Lamin & Myat Su Kadae Lottery enterprise was established since 2000.

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