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Key Responsibilities

• Manage and develop on-premise accounts to achieve sales and distribution targets.
• Build and maintain strong relationships with customers, including hotels, restaurants, cafés, bars, and other hospitality outlets.
• Identify new business opportunities and expand the customer base within the assigned territory.
• Execute sales and promotional activities to increase product visibility and market share.
• Monitor competitor activities, market trends, and customer feedback.
• Negotiate pricing, promotions, and business agreements with customers.
• Ensure proper product availability, merchandising, and brand presentation at outlets.
• Coordinate with internal departments such as marketing, supply chain, and finance to support business operations.
• Prepare regular sales reports, forecasts, and market updates.
• Ensure timely collection of payments and maintain healthy account receivables.

• Bachelor’s degree or Diploma in Business Administration, Marketing, or a related field.
• Minimum 3 to 5 years of sales experience in FMCG and beverage field.
• Experience handling on-premise channels is preferred.
• Strong communication, negotiation, and interpersonal skills.
• Result-oriented and able to work independently.
• Good analytical and problem-solving skills.
• Possess own transport and willing to travel frequently.
• Proficient in Microsoft Office applications.