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Job Summary
GIC is seeking a creative and enthusiastic Content Creator & Writer to join our Marketing Team.
This role is ideal for a junior to mid-level candidate who enjoys storytelling, photography, social media, and content creation. The successful candidate will be responsible for creating engaging content that showcases student achievements, school events, academic programs, and the GIC brand.
We are looking for someone with basic experience and strong potential. Training and professional development will be provided for the right candidate

Content Writing
• Write engaging content for Facebook, Instagram, TikTok, LinkedIn, websites, newsletters, brochures, and promotional materials.
• Create student success stories, testimonials, event highlights, and educational articles.
• Prepare content for admissions campaigns, scholarship promotions, and institutional branding.
• Write captions, short-form content, and marketing messages that align with GIC’s brand voice.

Photography & Event Coverage
• Attend school events, graduations, education fairs, seminars, workshops, and student activities.
• Capture high-quality photos and short videos using a smartphone or camera.
• Collect photos, quotes, and information for content creation.
• Support live event coverage and social media updates when required.

Photo & Basic Video Editing
• Edit photos using Canva, Lightroom, Photoshop, or similar software.
• Create simple marketing graphics and social media posts.
• Edit short-form videos and reels using CapCut or similar tools.
• Ensure all visual content follows GIC branding guidelines.

Social Media Support
• Assist in planning and scheduling social media content.
• Generate creative content ideas and campaign concepts.
• Support Facebook, Instagram, TikTok, LinkedIn, and other digital platforms.
• Monitor content performance and suggest improvements.
Student & Parent Storytelling
• Interview students, parents, teachers, alumni, and partners.
• Develop inspiring success stories and testimonials.
• Gather content that highlights student achievements and university admissions outcomes.
• Help build GIC’s authority and reputation through authentic storytelling.
Collaboration
• Work closely with Marketing, Admissions, Academic, and Student Affairs teams.
• Coordinate with graphic designers, photographers, videographers, and external vendors when necessary.
• Support special projects and marketing campaigns assigned by management.

Education
• Final-year student, fresh graduate, or graduate in English, Journalism, Communications, Marketing, Public Relations, Education, Business Administration, or related fields.
• Candidates from other disciplines with strong creative abilities are encouraged to apply.

Experience
• 1–3 years of experience in content creation, content writing, social media management, photography, marketing, or related fields preferred.
• Fresh graduates with strong portfolios are welcome to apply.
• Experience in school, education, media, or marketing environments is an advantage.

Writing Skills
• Strong English writing and communication skills.
• Ability to write clearly and creatively for different audiences.
• Good storytelling ability.

Creative Skills
• Basic photography skills.
• Basic photo editing skills.
• Basic video editing skills.
• Familiarity with Canva, CapCut, Lightroom, Photoshop, or similar tools.

Preferred Qualifications
• Photography portfolio.
• Social media management experience.
• Canva design experience.
• CapCut or video editing experience.
• Experience creating reels and short-form video content.
• Experience covering events and producing event-related content.