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Digital Marketing Executive

KBZ Bank
Bahan | Yangon
Verified This job has been verified by the company as a real job vacancy.
02 May 2024
Recruiter active 3 hours ago The recruiter at this company was last active reviewing applications.
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Digital Marketing Executive
KBZ Bank, Bahan | Yangon

Digital Marketing Executive

KBZ Bank

Digital Marketing Executive

KBZ Bank
Recruiter active 3 hours ago The recruiter at this company was last active reviewing applications.
Myanmar - Yangon
Verified This job has been verified by the company as a real job vacancy.

Experience level

Experienced Non-Manager

Job Function

Marketing, Media, Creative

Job Industry

Banking/ Insurance/ Microfinance

Min Education Level

Bachelor Degree

Job Type

Full Time

Job Description

An Excellent Opportunity for ...

The primary responsibility of this position is to oversee the content and engagement across the KBZ Bank and KBZPay websites, as well as any
future websites the KBZ Bank may establish. As the Digital Marketing Executive for Web Design & Content Management, you'll concentrate
on enhancing both content and web design on these platforms to deliver superior user experiences and ensure that all web traffic data is
effectively utilized for analytics. Preferred candidates will possess the ability to troubleshoot website issues and continuously enhance the
User Experience (UX) of the websites.

 

  • Manage, maintain, and regularly update all web content in both English and Burmese.
  • Maintain the appearance of websites by enforcing content standards.
  • Communicate design ideas using user flows, process flows, site maps, and wireframes.
  • Ability to write in a variety of web development languages, such as HTML, CSS, PHP, JavaScript, and JQuery.
  • Ensure SEO and SEM best practices are adhered to where possible, and ensure the website is well integrated into digital marketing campaigns.
  • Work with different business units to make sure their product and service information is always up to date on the website, and to advise them on how best to present the information to their target audience.
  • Stay up to date with website analytics and UI/UX best practices to be able to advise the tech team and designers on how to build the website.
  • Create regular reports on website traffic for the CMO, Business Units and management.
  • Propose website enhancements that will drive a better user experience.
  • Represent the voice of the customer in internal discussions, looking at all marketing activities from the customer’s perspective.
  • Responding to and troubleshooting all website issues.
  • Improving the user experience of the website regularly.
  • Keeping up-to-date with industry best practices and monitoring competitor websites.
  • Conduct keyword research and track rankings across different search engines.
  • Execute the website layout plans and work closely with the Website Developer Team.
  • Respond to technical queries and solve website-related issues.

Open To

Male/Female

Job Requirements

  • Degree in Marketing, Communications, IT or other relevant subject.
  • Proficiency in front-end development web programming languages such as HTML, CSS, JQuery, and JavaScript.
  • Proficiency with content management systems, including Wordpress. management.
  • Good understanding of SEO & SEM.
  • Fluency in Myanmar and English. Must be able to type in Burmese.
  • Experience building user interfaces for websites and/or web applications
  • 3 years experience in Digital Marketing, Web Design, or Website management
  • Hands-on experience in managing multiple websites
  • Experience in developingwebsites via WordPress.
  • A basic knowledge of creating wireframes, design sprints, and planning a website layout.
  • Up-to-date with the latest trends and best practices in marketing and measurement
  • A basic understanding of the Digital Media Ecosystem
  • Excellent written communication and interpersonal skills
  • Strong project management skills
  • Demonstrated ability to work independently and cross-functionally to activate and manage myriad channels, and plan, track, and manage detailed work
  • Being able to troubleshoot website technical issues and report it back to Tech team to fix.

What We Can Offer

Benefits

- Bonus + Uniform

Highlights

- Fun Working Environment

Career Opportunities

- Learn new skills and techniques