Seeking a challenging role as a Marketing Assistant Manager to enhance brand awareness, generate sales lead, and drive demand for existing and potential products. This proposition should also be eager for leading cross-functional teams, optimize campaigns for maximum impact, and customer engagement in a dynamic and collaborative environment.

Key Roles and Responsibilities

Main Responsibilities

• Plan, execute, and optimize multi-channel marketing campaigns and events to increase brand awareness and drive customer engagement.
• Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.
• Allocate the marketing budget to effectively use in the right channel to meet the right audiences.
• Deliver and oversee campaign performance reports and provide strategic recommendations based on the analysis.
• Conduct research to understand market trends, customer preferences and competitive landscape and share with cross-functional teams.
• Work closely with lead partners and affiliates to drive the number of leads for the sales growth.
• Utilize the brand elements aligning with brand guidelines not to deviate from brand essence.

Other Responsibilities

• Support to cross-functional departments based on their requirements of external or sponsorship events
• Provide visual direction to internal designer to align with the campaign strategy and objectives
• Perform other related tasks upon the management and divisions

Experience

• Minimum 3-5 years working experience in the professional sales & marketing
• Familiarity with various marketing channels such as digital marketing, social media, content marketing, and traditional advertising
• Having sound insurance knowledge is preferable

Competencies

• Excellent communication & presentation skills
• Strong analytical Skill
• Creativity and strategic thinking Skill
• Capability of working under pressure
• Highly organized and detail-oriented on every assigned projects
• Ability to work in a proper and timely manner
• Team oriented, effectively interact with peers, management and other stakeholders
• Knowledge in planning and budgeting

Qualifications

• Minimum of Bachelor’s Degree in Marketing, Business Administration or a related field
• An MBA or relevant post graduate qualification is an added advantage
• Excellent written and verbal communication skills
• Ability to work independently and collaboratively in a fast-paced environment