- Plan and execute online campaigns across Facebook, TikTok, Instagram,
YouTube, and Google.
- Manage company social media pages and ensure consistent brand voice and
visual identity.
- Coordinate with design/content teams for creative assets and posting schedule.
- Monitor and optimize ad performance, budget usage, and ROI.
- Manage e-commerce listings, promotions, and online customer feedback.
- Support online sales through Facebook Shop, TikTok Shop, and partner e-
commerce platforms.
- Track performance metrics (reach, engagement, CTR, conversion) and prepare
reports.
- Handle influencer marketing and online partnership activities.
- Collaborate with Field Marketing, Sales, and Merchandising teams for 360°
campaign alignment.
- Stay updated on digital trends and competitor activities.

- Bachelor’s Degree in Marketing, Communication, or Business Administration.
- 3-5 years’ experience in digital marketing, preferably in FMCG or consumer
goods.
- Hands-on experience with Facebook Ads, TikTok Ads, Google Ads, and Meta
Business Suite.
- Knowledge of SEO/SEM, content creation, and basic graphic or video editing
(Canva, CapCut).
- Strong analytical, communication, and coordination skills.
- Able to manage multiple tasks and meet deadlines.
- Passion for beauty, skincare, and lifestyle brands is a plus