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Job Overview

We are looking for a creative and data-driven Digital Marketing Executive to plan, execute, and optimize our online marketing efforts. You will play a key role in building brand awareness, generating leads, and supporting student enrollment through digital channels.

Key Responsibilities

• Plan and execute digital marketing campaigns (Facebook, Instagram, Google, Tiktok, viber etc)

• Manage and grow social media platforms

• Create engaging content (posts, captions, basic visuals)

• Run paid ads and optimize performance (Meta Ads, Google Ads)

• Monitor and report on campaign performance (leads, conversions, ROI)

• Manage website updates and landing pages

• Support lead generation and follow-up strategies

• Work closely with sales/admissions team to convert leads

• Stay updated with digital marketing trends and tools 

Requirements

• Bachelor’s degree in Marketing, Business, or related field

• 1–3 years of experience in digital marketing (education industry is a plus)

• Strong knowledge of Facebook Ads 

• Basic design skills (Canva, etc.)

• Good copywriting skills 

• Analytical mindset with attention to detail

• Self-driven and able to work independently

Key Skills

• Social Media Marketing

• Performance Marketing (Paid Ads)

• Content Creation

• Data Analysis

• Communication & Teamwork