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To lead and oversee the company’s integrated marketing communications strategy including Brand, Corporate Communications, CSR, and Digital Marketing to strengthen corporate reputation, brand equity, and stakeholder engagement in alignment with business objectives.

Marketing Communications Strategy

• Develop and lead the overall MarCom strategy aligned with company business goals.
• Ensure consistent brand positioning across all communication channels.
• Oversee planning and execution of integrated marketing campaigns.

Brand Management

• Act as brand guardian to ensure brand guideline compliance across all touchpoints.
• Lead brand building initiatives to strengthen market presence and differentiation.
• Oversee brand campaigns, sponsorships, and partnership activations.

Corporate Communications

• Lead internal and external communication strategies to enhance corporate reputation.
• Oversee media relations, PR strategy, and crisis communication management.
• Ensure alignment of key corporate messages across stakeholders.

Digital Marketing Oversight

• Oversee digital strategy including social media, website, content, and online campaigns.
• Ensure effective use of digital platforms to support customer engagement and lead generation.
• Monitor digital performance metrics and optimize communication effectiveness.

CSR and Sustainability Communications

• Provide strategic direction for CSR initiatives aligned with corporate values.
• Ensure effective communication of CSR programs to strengthen corporate image and social impact.
• Build partnerships with community and relevant organizations.

Leadership and Governance

• Lead and develop the MarCom team to ensure high performance and capability building.
• Manage agency relationships and external partners.
• Oversee MarCom budget planning and cost effectiveness.
• Ensure proper governance and approval processes for communications.

Stakeholder Management

• Act as key liaison with regional/group communication teams.
• Support executive communications and leadership messaging.
• Collaborate with Sales, Agency, HR, and Operations for integrated communication efforts.

• Degree in Marketing, Communications, Business, or related field.
• Minimum (5) years of experience in marketing communications, branding, or corporate communications.
• Strong leadership and stakeholder management skills.
• Experience in digital marketing and integrated communications.
• Strong strategic thinking and project management capability.
• Excellent communication and presentation skills.
• Good interpersonal communication and coordinating skills.
• Passionate about coordinating and dealing with cross functional departments.