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Job Summary

We are seeking a motivated, creative, and energetic Marketing Executive to support marketing activities across our wellness and healthcare retail outlets. The ideal candidate will assist in planning and executing marketing campaigns, promotional activities, branding initiatives, and customer engagement programs to increase brand awareness and business growth.
 

Job Description

Key Responsibilities:

• Assist in planning, developing, and executing multi-channel marketing campaigns across digital and traditional platforms.
• Support the Marketing Manager in creating advertising and promotional strategies, including media planning, trade marketing strategies, and development of creative briefs.
• Coordinate seasonal promotions, product launches, in-store events, and brand campaigns.
• Support social media marketing activities including content posting, audience engagement, and campaign coordination.
• Conduct market research and analysis to evaluate industry trends, brand awareness, customer behavior, and competitor activities, and submit monthly reports to the Marketing Manager.
• Produce reports highlighting key insights and trends related to advertising ROI, campaign performance, customer demographics, and competitor analysis.
• Handle influencer marketing activities and manage online/offline partnership collaborations.
• Work closely with cross-functional teams including agencies, suppliers, finance, merchandising, retail operations, and creative teams.
• Assist in creating marketing materials such as posters, flyers, banners, brochures, captions, and promotional content.
• Support branding and customer engagement initiatives across retail outlets and digital platforms.
• Monitor campaign performance and prepare regular marketing activity reports.
• Ensure consistent brand identity and communication across all marketing channels.

Job Qualifications

• At least a Bachelor’s Degree holder (Marketing or Business Management preferred).
• Minimum 3 years of relevant marketing experience, preferably in pharma, beauty, wellness, healthcare, retail industries, or media agency fields.
• Good understanding of marketing principles, branding, advertising, and customer engagement strategies.
• Proficient in Microsoft Office applications, especially Excel and PowerPoint.
• Good command of written and spoken English.
• Familiarity with social media platforms and digital marketing concepts is preferred.
• Basic knowledge of Canva, CapCut, Adobe Creative Suite, or similar content creation tools is an advantage.
• Excellent communication, interpersonal, and organizational skills.
• Creative thinking with strong coordination and problem-solving abilities.
• Self-motivated, responsible, detail-oriented, and able to work under pressure and meet deadlines effectively.

• Travel to retail branches and business locations if required.

• Yangon ( head office + retail outlets visits).