• Oversee day-to-day sales, monitoring and forecasting to better understand the market
• Stay up-to-date on current market trends
• Work collaboratively with the sales team to assess current projections
• Own ultimate responsibility for successfully meeting or exceeding sales goals
• Collaborate with marketing team to innovatively reach more potential customers
• Take calculated risks to increase profitability and brand recognition
• Work on building the team—provide motivation and inspiration
• Cultivate and deepen client relationships and partnerships that add value
• Analyze how the brand is positioned in the market and stabilize targeted consumers insights
• Translate brand strategies into brand plans, brand positioning and go-to-market strategies
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
• Coach the team and get the best for everyone
• Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
• Oversee marketing and advertising activities to ensure consistency with product line strategy
• Monitor product distribution and consumer reactions
• Anticipate bottlenecks
• Brainstorm new and innovative growth strategies
• Align the company with the brand’s direction, choices and tactics

Requirements:

• Over 5 years of management experience in handling different brands, preferable in food industry
• Bachelor Degree in related field, MBA preferred
• Fluent in English and Burmese
• Drive for results and leadership skills
• Excellent understanding of the full marketing mix
• Highly creative with ability to think out of box
• Experience in identifying target audiences and devising campaigns that engage, inform and motivate