- Implement trade marketing plans for relevant channels and product categories to achieve defined business objectives - Conduct market research on market trends/sentiments, consumer behavior, competitor information, etc. and provide analysis as inputs to marketing plans- Track monthly actual trade spend against sales and analyze return on investment of each trade activity. Accrue and track trade marketing expenses according to existing plans- Implement trade marketing standardized processes, tools, administrative activities (including approvals), etc. for smooth execution of trade marketing activities- Execute and track progress of above the line marketing campaigns and go-to-market activities, including in-store promotional initiatives- Provide sales and trade spend analysis by channels, product categories, etc. Supervise feedback gathering from various sources on trade marketing plans effectiveness- Work closely with internal stakeholders in the execution of trade marketing initiatives to ensure holistic integration of efforts to meet customers' needs- Work closely with clients and vendors to ensure execution of trade marketing plans (e.g. merchandising/planograms, trade promotions, in-store execution, etc.)
- Must be Graduate- At least Minimum 4 years of experience in managerial level in Trade Marketing, Marketing or Sales Fields of Consumer Good Industry- Demonstrate fluency in English, both written and spoken- Demonstrate proficiency in office productivity tools (e.g. Excel, Word and PowerPoint)- Demonstrate a good working knowledge and understanding of the business and industry, including product categories and channels- Demonstrate a good working knowledge in marketing planning, market research and demand forecasting- Demonstrate basic research and analytical skills
Make a difference
DKSH is the leading Market Expansion Services provider with a focus on Asia. DKSH helps other companies and brands to actively grow their business in new or existing markets. Publicly listed on the SIX Swiss Exchange since 2012, DKSH is a global company headquartered in Zurich. With 825 business locations in 37 countries – 800 of them in Asia – and 31,970 specialized staff, DKSH generated net sales of CHF 11.0 billion in 2017. The company offers a tailor-made, integrated portfolio of sourcing, marketing, sales, distribution and after-sales services. It provides business partners with expertise as well as on-the-ground logistics based on a comprehensive network of unique size and depth. DKSH was founded in 1865. With strong Swiss heritage, the company has a long tradition of doing business in and with Asia and is deeply rooted in communities and businesses across Asia Pacific.