• This is typically a more senior level than a Digtal Marketing Executive
• Manage digital marketing advertisement, including web,  email, facebook and social media platform.
• Measure and report performance of all digital marketing campaigns and plan action
• Identify trends and insights, and optimize spending and performance based on the insights
• Advertise post  by executing digital marketing campaigns via various digital channels such as social media, SEO, and content marketing, to reach target audiences and drive online visibility, leads, and conversions
• Create engaging content for marketing advertisement  including website copy, social media posts, email newsletters, and promotional Company activities.

• Educational Background: A bachelor's degree in marketing, business, or a related field.

• Experience: At least 3-4 years of experience in digital marketing or project management.

• Technical Skills: Proficiency in tools like Google Analytics, CRM platforms, and social media management tools. Knowledge of SEO, SEM, and UX/UI design is often preferred.

• Soft Skills: Strong interpersonal, communication, and organizational skills. The ability to multitask and meet deadlines is crucial.

Responsibilities

• Campaign Management: Plan, execute, and monitor digital marketing campaigns across various platforms.

• Data Analysis: Analyze campaign performance and provide actionable insights to optimize results.

• Team Collaboration: Work closely with internal teams and external vendors to ensure seamless execution of marketing strategies.

• Content Management: Oversee the creation and management of digital content, including social media posts, blogs, and website updates.

• Market Research: Stay updated on industry trends and competitor activities to identify new opportunities.