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Brand Strategy:

Develop and execute comprehensive brand strategies that align with sales and marketing objectives and market trends.

Monitor and adjust strategies to meet changing consumer preferences.

Product Launches:

Plan and oversee successful product launches, ensuring products meet market demands and achieve sales targets.

Marketing Campaigns:

Create and manage marketing campaigns that enhance brand visibility and drive sales.

Make sure and monitor campaign effectiveness, ROI, and profitability.

Market Analysis:

Conduct market research to identify consumer trends, competitive landscapes, and opportunities.

Use market insights to inform brand decisions.

Budget Management:

Develop and manage brand budgets, optimizing spending to achieve maximum impact.

Control costs while maintaining campaign effectiveness.

Brand Identity:

Maintain and enhance brand identity, including logos, packaging, and brand messaging.

Ensure brand consistency across all marketing materials.

Market Share Growth:

Increase market share for assigned brands, make sure to increase sales and profitability of brands, tracking and reporting on market share metrics.

Product Performance:

Make sure and monitor product performance, including sales volume, revenue, and profitability.

Identify opportunities for product improvements or portfolio expansion.

Make sure brands’ sales target are met.

Consumer Engagement:

Foster strong consumer engagement through social media, digital marketing, and customer feedback initiatives.

Build and nurture brand loyalty.

Retail Merchandising:

Collaborate with retail partners to optimize product placement and in-store visibility.

Bachelor's degree in a relevant field (master’s degree preferred) includes business administration, pharmacy, pharmaceutical sciences, medical technology, biology, chemistry, or a related discipline.

More than 5 years of substantial executive experience such as brand or product manager, Head of sales or marketing Department, or equivalent position within the industry is essential. Candidates should have a strong track record of progressively responsible roles within companies, with experience in various areas such as sales and marketing of both traditional and digital marketing/e-commerce or online sales platform.

English proficiency with the ability to communicate effectively with English-speaking clients.

Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)

Knowledge of data analytics tools