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PURPOSE OF THE ROLE

To leads integrated internal and external communications to strengthen HEINEKEN Myanmar’s reputation, drive employee engagement, and support business priorities. The role acts as a strategic partner to leadership, ensuring consistent messaging, effective stakeholder engagement, and proactive reputation management. 

RESPONSIBILITY 

Responsible for all Internal and External Communications of HEINEKEN Myanmar 

• Develop and execute integrated communication strategies aligned with business priorities  

• Drive employee engagement through internal communications, including content, campaigns, and management of internal platforms  

• Support leadership communications and act as a communications advisor for cross-functional initiatives  

• Lead external communications to strengthen corporate reputation and employer branding (EVP), including digital content and channel management  

• Partner with Marketing and agencies to deliver impactful brand campaigns, ensuring alignment with corporate standards and regulatory requirements  

• Build and maintain strong relationships with media, influencers, and key external stakeholders  

• Lead planning and execution of key internal events (e.g., town halls, company forums, leadership engagements/ meetings)  

• Monitor media and social media, providing insights, identifying risks, and advising on appropriate actions  

• Manage media relations, including preparation of press materials and coordination of media engagements  

• Support crisis communication planning and execution to protect company reputation  

REQUIREMENTS 

• Bachelor’s degree in Communications, Marketing, Journalism, or related field 

• Minimum 5 years’ relevant experience, preferably in FMCG or international companies  

• Strong communication, writing, and presentation skills in Myanmar and English  

• Experience in PR, media relations, and digital/social media  

• Strong stakeholder management, organization, and ability to manage multiple priorities 

• Creative, proactive, and able to work effectively across teams 

• Must have native fluency in Burmese Language and must have professional proficiency in English Language