Business Development & Sales Leadership

• Lead, manage, and mentor the direct sales team to meet or exceed revenue targets.
• Develop and implement sales strategies, plans, and pipelines for individual and corporate insurance products.
• Identify new business opportunities, partnerships, and market segments.
• Monitor sales performance and provide regular progress reports to senior management.
• Foster a high-performance sales culture through training, coaching, and motivation.

Marketing & Digital Marketing Oversight

• Oversee the marketing department’s activities, including brand management, advertising, promotions, and events.
• Direct and monitor digital marketing strategies ,including social media, SEO, SEM, and email campaigns.
• Collaborate with marketing to ensure alignment of campaigns with sales goals.
• Evaluate market trends and competitor activities to adjust marketing plans accordingly. 

Strategic Planning & Execution

• Develop integrated sales and marketing strategies to achieve business objectives.
• Collaborate with senior leadership to define growth targets and market positioning.
• Ensure sales and marketing budgets are effectively managed and optimized for ROI.

Relationship Management

• Build and maintain strong relationships with key clients, partners, and industry stakeholders.
• Represent the company at industry events, networking sessions, and client meetings.

• Bachelor’s Degree with minimum 5 years relevant experience in marketing, preferably in the financial services industry.
• Competency in Burmese and English is a must.
• Strong understanding of current online marketing concepts, strategy and best practices.
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
• Experience in setting up and optimizing Google AdWords campaigns.
• Experience in leading and managing SEO/SEM, marketing database, email, social media, paid media campaigns.
• Results-driven and customer-focused and have strong leadership and team management skills.
• High adaptability in a fast-changing market environment.
• Ability to work cross-functionally, multi-task and align multiple teams toward common goals.