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Commercial Strategy & Business Development

• Develop and implement commercial strategies to achieve company sales and profitability targets.
• Identify new business opportunities, market segments, and expansion areas within livestock and pet care markets.
• Lead business development initiatives to strengthen market presence and increase revenue growth.
• Conduct market research, competitor analysis, and pricing evaluations to support strategic decision-making.

Sales & Marketing Management

• Lead and manage sales and marketing teams to ensure achievement of KPIs and business objectives.
• Monitor sales performance and implement corrective actions when necessary.
• Develop and execute sales plans, promotional activities, and customer engagement strategies.
• Build and maintain strong relationships with key customers, distributors, dealers, and veterinary channels.

Dealer & Key Account Management

• Manage dealer/shop networks and ensure effective distribution coverage.
• Oversee key account management activities to strengthen long-term customer partnerships.
• Ensure excellent customer service and effective handling of customer concerns and market feedback.

Commercial Operations

• Oversee commercial operations including importation, trading, distribution, inventory coordination, and sales reporting.
• Collaborate with internal departments to ensure efficient supply chain and operational processes.
• Ensure compliance with company policies, industry regulations, and commercial standards.

Leadership & Team Management

• Provide leadership, coaching, and performance management for commercial teams.
• Foster a high-performance and collaborative working environment.
• Support employee development and succession planning within the department.

B.V.Sc or any Bachelor’s degree holder.

B.V.Sc qualification will be an added advantage.

Minimum 8 consecutive years of experience in commercial and trading industries.

Strong experience in direct selling, key account management, dealer/shop network management and commercial operations.

Proven leadership experience in managing sales and marketing teams. • Strong business development, market expansion and strategic planning skills.

Experience in importation, trading and distribution of animal health products is preferred.

Ability to manage sales performance, customer relationships, pricing strategies and market analysis

Excellent communication, negotiation and team management skills.

Good understanding of livestock and small animal (pet) markets, including veterinary medicines, feed additives, nutritional products and pet care channels.

Proficient in Microsoft Office applications and reporting analysis.

Willingness to travel for business purposes when required.